Digital Marketing

Personal Branding and What It Means

Personal branding is the process of creating and promoting a unique image and reputation that represents you as an individual. This includes your skills, values, and personality. Here are some strategies to help you build and maintain a strong personal brand: By following these strategies, you can create a strong personal brand that will help…

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The Benefits of a Custom NFC Business Card

An NFC (near field communication) business card is a modern twist on the traditional business card that utilizes NFC technology to make exchanging contact information quick and convenient. Here are some benefits of using an NFC business card: In conclusion, an NFC business card is a convenient, easy-to-use, and professional way to exchange contact information.…

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Is Your Best Online Marketing Tool Hiding in Plain Sight?

A lot of business owners obsess over search engine optimization, pay-per-click advertising, and even social media, all without realizing that one of their most powerful online marketing tools is hiding in plain sight. We are talking about online review services, and especially those associated with Google + & Yelp.  By encouraging satisfied customers to leave…

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7 Ways to Prepare Your Website for a Slowing Economy

As every business owner and executive will be aware, there is a lot of chatter out there about the state of the economy. Some experts say a recession or slowdown is almost certainly right around the corner; others think these fears are overblown and that many financial forecasters are guilty of crying “wolf.” We aren’t…

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